Sep 20, 2026  
2026-2027 SLCC General Catalog 
  
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2026-2027 SLCC General Catalog

MKTG 2100 - Marketing Research

Credits: 3
Students learn methods of gathering data to make marketing decisions, use various tools to develop questionnaires, set up focus groups and analyze data to optimize marketing decisions.

Prerequisite: MKTG 1030  
Semesters Offered: Spring


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