May 29, 2023  
2019-2020 SLCC General Catalog 

Creative Arts Entrepreneurship: CP (CTE)

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Certificate of Proficiency | 19 credits minimum

Visual Art & Design Division
South City Campus
General Information
Program Information 801-957-3361
Program Website
Academic and Career Advising

Program Faculty
See program website

Visual Art & Design Department Concurrent Enrollment Liaison(s)
Trudy Richardson - Concurrent Enrollment Liaison, Instructor, BFA Drawing & Painting

Program Description
The Creative Arts Entrepreneurship certificate program helps students develop an understanding of business processes, basic business principles, self-promotion, sales techniques, portfolio preparation, financial techniques and legal issues tailored specifically for students planning to work in creative fields such as the fine and applied arts, design, multimedia, film/video, music, and writing.

Career Opportunities
Most creative professionals will spend at least part if not all of their professional careers as independent small business owners (design studios, photo studios, sound production studios etc.), freelancers or contract workers. In each of these cases the basic understanding of targeted business principles is essential for success.

Estimated Cost for Students
Tuition and student fees:

NOTE: This Certificate of Proficiency is not eligible for financial aid. However, courses within the certificate may be eligible if taken as part of a financial aid eligible program such as an AS or AAS degree. Please check with the Financial Aid Office to determine course and program eligibility.

Estimated Time to Completion
If students follow the suggested semester schedule, time to completion is two semesters.

Program Student Learning Outcomes Related College-Wide Student Learning Outcomes
  1 - Acquire substantive knowledge
2 - Communicate effectively
3 - Develop quantitative literacies
4 - Think critically and creatively
5 - Develop knowledge and skills to be civically engaged
6 - Develop the knowledge and skills to work with others in a professional and constructive manner
7 - Develop computer and information literacy

Develop a strong understanding of basic business structures and the advantages and disadvantages of each. Incorporate the correct governmental forms, get a business license and research the availability of business names.

1, 2, 3, 4, 5

Learn and are able to discuss basic financial requirements for freelance work or small studio setup. Create a project proposal with estimates to present to clients. Estimate taxes and formulate strategies to protect the creative business.

1, 2, 4

Apply the basic principles of salesmanship and self-promotion including the creation of a complete sales presentation and the design of self-promotional items. Evaluate promotional options including the use and comparison of traditional, digital and social media.

1, 4, 5

Discuss and interpret the basic principles of US copyrights in its many forms. Create and demonstrate a professional plan of action to protect creative output. Categorize and diagram the steps required for effective protection and licensing.

1, 4, 5

Create traditional and digital portfolios and participate in mock interviews.

1, 4, 5

Advising Notes

Students who need to take preparatory classes to meet the requirements of first semester courses should plan on extra time to complete the program. The classes designed to assist students in reaching the skill level necessary to enter the certificate and degree programs are computer applications, MATH 0990 . Any class in the preparatory skills may be waived for students who can demonstrate equivalent skills. It is the student’s responsibility to examine each course description for details of prerequisite classes. Those prerequisites must be satisfied before class may be taken.

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