MKTG 1110 - Facebook: Marketing Content Strategy and Branding Credits: 3 This course is designed to give students clear insight into branding and content strategy. It aims to push students to explore concepts such as consumer psychology, appropriate content, channel strategy, and search engine optimization. Students will have the opportunity to practice both their writing and communication skills - which are vital skills for digital marketing.
Recommended Prerequisite: MKTG 1100 Recommended Corequisite: MKTG 1100 Semester: Fall
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