Apr 24, 2024  
2022-2023 SLCC General Catalog 
    
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2022-2023 SLCC General Catalog [**** ATTENTION: YOU ARE VIEWING AN ARCHIVED CATALOG ****]

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COMM 2300 - Public Relations

Credits: 3
Introduces the fundamentals, theory and practice of strategic public relations and its intersection with marketing and advertising in a digitally converged world. Includes survey of tools, principles and practices utilizing traditional and digital platforms. Prepares students for advanced study in strategic communication and establishes the groundwork for professional practice.

Recommended Prerequisite: COMM 1500 , ENGL 1010  
Semester: Fall & Spring
Estimated Course Fee: Additional Course Fee Required


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